Divine Knockout
The Divine Knockout team was looking for a way to drive sales and promote their new game on the Xbox console. Divine Knockout is the world’s only third-person platform fighter game, so with that in mind, it became apparent that the characters and gameplay are important to emphasize.
My role
UX, UI, and visual design.
86,000
Above average unique visitors
2 minutes
Above average time spent on microsite
25%
Above average video completion
Context
The user enters the microsite through the Xbox homepage where a banner (ad placement) takes them to the console platform and the microsite starts there.
User flow
It’s all in the details.
Creating UI elements is one of my favorite things to do as a designer. Pulling inspiration from the logo, the overall brand look and feel, and adding my own assets is what drives me to add polish and enable a brand to come alive.
